What is eyezBeacon?
With the rise in the adoption of mobile devices, there has been a shift in the way customers want to connect and interact with their favorite restaurants. They expect brands to creatively use technology and harness on the data gathered from their previous interactions to engage with them in a contextual manner.
Being the one device that customers view the most, mobile gives you the ability to fine-tune your messages, and ensure that your target audience can relate to it at that specific location. For example, with beacon, you can automatically push notifications with an enticing offer on your customer’s favorite dish when he/she happens to walk by your restaurant. Thus, it is highly likely that integrating beacons with your marketing efforts could result in quicker conversions and greater loyalty.